Past Performance = Future Results?

Posted on November 10, 2007 by chiachin

Here’s an easy way to see if a video has potential to get a lot of views.

Let’s say you find a video, “The Elders of Mocko Comedy Show Episode 6”, on YouTube that you find intriguing.

You watch the video, and it’s pretty funny!! Not to mention that it doesn’t have a lot of views yet, so it’d be a cheap buy on VideoSlush.

What now?

One of the easiest ways to peek into the future is to look at the author’s past.

When you get to the author’s page, scroll down to see if he/she uploaded any videos in the past.

Well, looks like his previous videos were duds. Views-wise at least. The best video had 1,415 Views in 1 month, that’s an average of about 47 Views a day.

Unless the author starts a giant PR campaign, or if Perez Hilton puts the video on his blog, or YouTube decides to feature him, I think Mocko Episode 6 will probably get no more than 47 average Views a day as well…

That said, sometimes viral videos seem to take off for no apparent reason either! But looking at the past will usually give a good indicator of the future.